Better Business Writing – Engage readers – Tighten & brighten – Make your Case
By Bryan A. Garner
IMPROVE WHAT YOU HAVE WRITTEN
Once you’ve written a complete draft, you’ll revise first and then edit. Revising is like re-thinking the floor plan. Editing is more a matter of fine tuning sentences and paragraphs.
Allow yourself ample time to revise and edit your work
Consider your draft in its entirety. Take a fresh look at your content and structure. Have you said everything you need to and in the most effective way.
USE GRAPHICS TO ILLUSTRATE AND CLARIFY
Make sure your graphics illustrate something discussed in the text
Place them near the text they illustrate
Use legend and keys that readers can easily grasp
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